For over 20 years Traci has guided large, multi-faceted programs, developed and implemented strategies at scale, and has tirelessly collaborated with diverse teams to reach business goals. As director of marketing she has worked inside brands and with agency clients to establish foundational marketing programs, orchestrate events across the nation, and create successful brand and communications strategies. A sprinkling of brands Traci has worked with; Discover, AT&T, and Microsoft.

Traci is able to build bridges between art and science to create best-in-class marketing plans and brand stories. She anchors all of her work to the design thinking ideology—a repeatable, human-centered methodology for creative problem solving and innovation. She believes this approach is critical to creating truly impactful stories.

With over 15 years of digital marketing experience, Jana has led marketing in-house and at agencies. She’s no stranger to the power of when a business problem meets the whiteboard. She’s learned that leading and listening are equal players on the road to success. Working closely with small to medium-sized businesses, global non-profits, luxury brands, and enterprise-level organizations, Jana has supported brands across a wide range of industries. Jana helps businesses find their competitive niche, deeply understand their target audiences, and unlock their potential by developing a unique brand story. ​

She’s happiest when she’s driving creative marketing strategies to deepen customer engagement and drive results. Director, strategist, brand advocate, teacher, maker, doer... Jana brings an open mind and a sincere, imaginative, and focused approach to all she does.